Multilevel Regression Models and Simpson’s paradox | by Dorian Drost | Aug, 2023

Understanding Multilevel Regression Models and Simpson’s Paradox: A Fascinating Insight by Dorian Drost in August 2023

Introduction:

we will use a multilevel regression model to analyze our data. This model takes into account the hierarchical structure of the data, where individuals are nested within countries.

By using this approach, we can properly account for the differences between countries and avoid the pitfalls of Simpson’s paradox. The multilevel regression model will provide us with more accurate and reliable results by considering both the overall trend across all countries and the specific characteristics of each country.

With this analysis, we can uncover the true relationship between the time spent in our app and user satisfaction. We can then make informed decisions on how to improve our app and enhance user satisfaction.

In conclusion, data analysis is a powerful tool, but it must be used with caution and the appropriate techniques. By employing the right tooling, such as multilevel regression models, we can avoid false conclusions and derive meaningful insights from our data.

Full Article: Understanding Multilevel Regression Models and Simpson’s Paradox: A Fascinating Insight by Dorian Drost in August 2023

Avoiding False Conclusions with the Proper Tooling

Data analysis plays a crucial role in shaping our conclusions, but it is essential to use the right tools and methods to reach accurate results. In this article, we will explore an example of Simpson’s paradox to demonstrate the importance of proper data analysis and introduce hierarchical regression models as an effective approach for analyzing nested data.

The Problem: Examining User Satisfaction for a Smartphone App

Suppose we have developed a smartphone app and want to assess user satisfaction. To gather data, we conduct a survey where users rate their satisfaction on a scale from 1 (very unhappy) to 4 (very happy). We also collect information on the amount of time users spend on the app over a week. To ensure a diverse sample, we include users from different countries. Let’s take a look at the generated data:

Satisfaction | Time Spent | Country
———— | ———–| ——–
2.140440 | 1.585295 | 0
2.053545 | 0.636235 | 0
1.589258 | 1.468033 | 1
1.853545 | 0.968651 | 2
1.449286 | 0.967104 | 2
… | … | …

Analyzing the Relationship: Time Spent vs. Satisfaction

Our main objective is to understand the association between time spent on the app and user satisfaction. We want to determine if spending more time on the app leads to higher or lower satisfaction and quantify this relationship. Initially, when we glance at the data, there appears to be a negative correlation between time spent and satisfaction.

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Using Linear Regression: Assessing the Relationship

To further investigate the relationship, we can utilize linear regression. This method allows us to predict satisfaction based on the time spent using a linear function. By leveraging the statsmodels package and the Ordinary Least Squares (OLS) function, we can perform the regression analysis:

“`python
import statsmodels.api as sm

result = sm.OLS(df[“Satisfaction”], sm.add_constant(df[“Time_spent”])).fit()
print(result.params)
“`

The regression model provides us with an intercept and a regression coefficient for the Time_spent variable:

Intercept (const) : 3.229412
Time_spent : -0.655470

Interpreting these results, our model suggests that for each additional hour spent on the app, satisfaction levels decrease by 0.655 points. However, it is important to note that the initial satisfaction level, when no time is spent on the app, starts at 3.229. Representing this information graphically, we can plot a line with an intercept of 3.229 and a slope of -0.665.

Drawing False Conclusions: The Pitfall of Linear Regression

At first glance, it appears that spending more time on the app leads to lower satisfaction levels. We might be tempted to draw immediate conclusions, such as improving the app to enhance user satisfaction. However, it is crucial to dive deeper into the data for more accurate insights.

Considering Country Differences: The Impact on Analysis

Remember that we collected data from users in different countries? By grouping the data according to countries and visualizing it, we can observe interesting patterns. Each country exhibits varied levels of satisfaction and time spent on the app. Users from the blue country, for example, spend more time using the app but report lower satisfaction compared to users from other countries. Analyzing the countries separately, we might notice a positive association between time spent and satisfaction. This observation contradicts our previous analysis.

Understanding Simpson’s Paradox: Confounding Variables

The phenomenon we encountered is known as Simpson’s paradox and often arises when correlations differ within groups versus across groups. This phenomenon, although counterintuitive, occurs due to confounding variables. In our case, the mean satisfaction and time spent in the app differ among countries. The blue country has a lower average satisfaction level but higher average time spent on the app compared to the orange and green countries, creating a conflicting trend. Confounding factors, such as people in the blue country being bored more often, could influence these differences. Ultimately, understanding the specific explanation is not essential at this stage. The critical takeaway is recognizing the systematic disparities between countries.

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The Limitation of Linear Regression: Violating Assumptions

Why didn’t our linear regression analysis identify these differences across countries? The answer lies in the assumptions of linear regression. This analysis assumes that all data points are sampled independently from the same distribution. However, in our case, we violate this assumption as the distributions of time spent and satisfaction vary across countries. Consequently, linear regression is not the appropriate tool for analyzing this data.

Introducing Hierarchical Regression Models: Accounting for Group Structures

To obtain more accurate and insightful results, we can turn to hierarchical regression models. These models extend the concept of linear regression to handle nested data, such as our case where users are nested within countries. Hierarchical regression models are also known as hierarchical linear models, multilevel models, or linear mixed-effects models. They incorporate fixed and random effects to account for group structures.

In a simple scenario like ours where we predict satisfaction based on time spent on the app, the fixed effects consist of an intercept and a slope that apply to all groups together. The random effects, on the other hand, introduce variations in these fixed effects within each group. For example, the intercept for the blue country may deviate slightly lower, while the intercept for the green country may deviate slightly higher, reflecting the differences in mean satisfaction levels across countries.

Wrapping Up

Data analysis is a powerful tool for drawing conclusions, but it is essential to employ the right methodologies and tools to avoid false interpretations. Our exploration of Simpson’s paradox highlights the importance of considering confounding variables and the limitations of linear regression. By utilizing hierarchical regression models, we can account for group structures and obtain more accurate insights.

Summary: Understanding Multilevel Regression Models and Simpson’s Paradox: A Fascinating Insight by Dorian Drost in August 2023

In this article, the author discusses the importance of using proper tooling in data analysis to avoid false conclusions. They give an example of Simpson’s paradox and how a simple analysis can lead to misleading results. The author highlights the need to consider hidden structures in complex data and demonstrates the usage of multilevel regression models for hierarchical data analysis. They also explain the limitations of linear regression and introduce the concept of hierarchical linear models. By using the appropriate tools, data analysts can make more accurate and meaningful conclusions from their data.

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